RF|Binder Media Intelligence: Monday, January 6

RFB Media Intelligence

NBC Business Team Update
Stephanie Ruhle has been promoted to senior business correspondent for NBC News and will appear across their flagship shows including “Today” and “NBC Nightly News.” The move comes amid an anchor reshuffle at MSNBC, which included the NBCUniversal-owned cable news outlet moving Ali Velshi — NBC’s business correspondent — to a new morning weekend show at 8 a.m., putting an end to his show with Ruhle, “Velshi & Ruhle” at 1 p.m.

TechCrunch Reporter Moves to The Information
Kate Clark, a reporter at TechCrunch covering venture capital and startups, has been hired by The Information where she will cover the same beat. Her first day at The Information will be Jan. 13.

NY Times Starts Technology Newsletter
The New York Times is starting a new technology newsletter that will explore how tech affects all aspects of modern life — how it touches culture, politics, industry and more — for techies and non-techies alike. Shira Ovide will lead the effort. Shira comes from Bloomberg Opinion, where she has been a tech columnist since 2015.

Vox Launches Platform for Advertisers
Vox Media, which owns Recode, The Verge and now New York Magazine has launched a first-party data platform, Forte. The new platform intends to help advertisers drill into consumer interests and actions, and figure out which kind of ad creative would work best for that consumer mindset.

Bloomberg’s Events Business
Live events now account for 15 percent of revenues within Bloomberg’s news division, up from 1 percent five years ago. Another important revenue stream is consumer subscriptions, which have become the driving force of growth for media companies ranging from the New York Times to Netflix.

Ford’s Handling of Investigative Reporting
An interesting look from Peter Bhatia, the editor of the Detroit Free Press, at how Ford Motor Co. responded to reporter Phoebe Wall Howard‘s stories about its defective transmissions.