Jacqueline Wilson Joins RF|Binder’s Senior Leadership Team

NEW YORK, AUGUST 2, 2018 — RF|Binder, a leading communications consultancy, announced today that Jacqueline ”Jackie” Wilson has joined the agency as an Executive Managing Director. Wilson will report directly to CEO Amy Binder, and lead strategic initiatives for the firm. In this newly created role, her primary responsibilities will include strategic positioning and planning, operational efficiency, talent and culture development, new business development, corporate and public affairs advisory, and strategic consulting. “Jackie joins us in this newly created position, which is focused on supporting the ongoing growth strategy for…

Rebecca Binder Joins RF|Binder Following a Career in Strategic Consulting

NEW YORK, JULY 26, 2018 – RF|Binder, a leading communications consultancy, announced today that Rebecca Binder, a strategic management consultant with over a decade of experience advising leading global companies, non-profits and government organizations, has joined the firm as a Senior Managing Director. Rebecca joins RF|Binder from Innosight, a growth strategy consulting firm founded by Clayton Christensen, a Harvard Business School professor who is the foremost authority on disruptive innovation. While at Innosight, she advised C-suite executives on developing long-term transformational growth strategies. Previously, she worked with the global management…

David Schraeder Joins RF|Binder as Executive Managing Director to Lead the Corporate and Financial Services Practice

NEW YORK, July 10, 2018 – RF|Binder, a leading communications consultancy, announced today that David Schraeder has joined as Executive Managing Director and leader of the agency’s Corporate and Financial Services practice. Schraeder’s focus will be to build on RF|Binder’s extensive record of work with clients in asset management, wealth management, fintech, insurance and banking. In developing client strategies and programs, he will draw on RF|Binder’s capabilities in data and analytics, social media strategies, branding and creative services, as well as media relations. A seasoned crisis communications manager, Schraeder’s role…

RF|Binder Expands its Food, Drinks & Nutrition Practice With Two Senior Hires, Maggie Boezi and Amy Grosheider

NEW YORK, June 27, 2018 – RF|Binder, a leading communications consultancy, announced today that Maggie Boezi and Amy Grosheider, two senior executives with extensive experience within the food and drinks industry, have joined RF|Binder. Maggie joins as a Senior Managing Director, and Amy as a Managing Director. “We are thrilled to have Maggie and Amy join our team,” said Atalanta Rafferty, Executive Managing Director, Food, Drinks and Nutrition Practice of RF|Binder. “Their seasoned backgrounds will bolster the team’s existing expertise, and help us continue to drive innovative programming at a…

Former Business Journalist & CNBC Producer Karina Frayter To Lead RF|Binder’s Media Team

NEW YORK, June 20, 2018 – RF|Binder, a leading communications consultancy, announced today that Karina Frayter, long-time journalist and producer, has joined RF|Binder as a Managing Director, bringing her media intelligence and expertise to RF|Binder’s strong team of media-savvy professionals. Frayter will work across agency accounts to drive media relations excellence and establish new best practices based on the ever-changing media landscape. Frayter will bolster the agency’s proven success at building strong media relationships and creating timely stories. She will work directly with existing clients to secure new coverage, establish…

Driving Impact: Behavior, Purpose, Activism

Three big takeaways from Sustainable Brands 2018 In early June, RF|Binder headed off to Vancouver to join more than 2,000 professionals at the annual Sustainable Brands conference. Also in attendance with me, was the leader of our impact practice RFB|Siren, Annie Longsworth. Annie has been a constant staple at the conference since its beginning and has really solidified her position as a top thought leader in the space of social and environmental sustainability communications and strategy. This year, in addition to integrating new members in the SB life, Annie led…

When Taking a Risky Stand, Let Your Purpose Guide You

This blog post contains a summary of content from our white paper, “Navigating Risk in the Era of Purpose-Driven Corporations”. Read the full white paper here. The aftermath of the Parkland shooting underscored the ever-riskier environment that corporate leaders find themselves in: A politically volatile climate increasingly divided across partisan lines; a consumer base that expects brands to take stands on important social issues, but that could also bash them on social media for taking one, and a news media that capitalizes on controversy. This charged environment leaves ample room…

The Future is Female

The future is female. It’s a phrase we hear often these days, as more women take positions of power, and more movements are launched to break barriers and ignite progress for females around the globe. As a female business leader, I find it important to use International Women’s Day as a time to reflect on where we’ve been and where we’re going, and to evaluate how we can best continue to press for progress. 2017 was a strong statement year for women. 5 million people stood up across the globe…

RF|Binder Expands Its Commitment To Its Social Impact Practice and Opens San Francisco Office

RF|Binder, a leading communications consultancy, announced today that effective Tuesday, October 31st, Annie Longsworth, the founder and CEO of The Siren Agency, will join RF|Binder as Executive Managing Director, bringing her social impact practice to the newly formed RFB|Siren division. Longsworth will also head up RF|Binder’s newly opened San Francisco office, working to increase the agency’s West Coast presence. This move expands RF|Binder’s longtime commitment to working with purpose-driven brands and corporations, as well as not-for-profit organizations. It further bolsters one of the agency’s key objectives–helping clients find their unique…

What’s New at RF|Binder: July 2017

Despite it being summer, it’s been quite eventful around the office: we launched the second video for Pax World, helped Wines of Germany kick off an exciting new campaign, and have been named a finalist for several awards! Read a full update below – Community We got word that RF|Binder is a finalist in a number of categories for PR News Agency Elite Awards for TerraVia, including Business to Business, Consumer Marketing, and Digital/Social Media.Additionally, our campaign for the Rockefeller Foundation is a finalist for the Digital Communications category for…