RF | Binder

Corporate Reputation Management

Idea:

Integrating Communications

Corporate reputation has been shown to have notable impact on stock price performance and shareholder satisfaction. Public relations, investor relations, and community relations must be closely integrated; each influences the other. Reputation is one of a company’s most important assets.

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Corporate Reputation Management

OUR STRATEGY :

RF|Binder bases our corporate reputation management services on the Six Sigma and Management by Fact approaches to quality and productivity improvement. These concepts are adaptable for measuring, executing, and improving corporation communications efforts.

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Corporate Reputation Management

CORE SERVICES :

• Identify Key Stakeholder Constituencies
• Analyze Existing Perceptions among Key Constituencies
• Identify Drivers that Impact Perceptions
• Implement Countermeasures to Influence Drivers
• Establish Goals and Measure Progress

Corporate Reputation Management

SPECIALTY SERVICES :