July 12, 2012
PR News, one of the leading publications for PR professionals, salutes the year’s most outstanding communications initiatives and programs in the highly competitive and dynamic public relations arena with their annual PR News Platinum PR Awards. The finalists of the Platinum PR Awards, which are selected from more than 40 categories, have set industry standards for excellence across all areas of PR and represent the corporations, agencies and nonprofits large and small who took chances, made tremendous strides and understand the power of public relations.
RF|Binder has been named a finalist in six categories:
Branding – RF|Binder and Dunkin’ Donuts: American Runs on Dunkin’, Dunkin’ Donuts Runs on PR
Event Marketing – RF|Binder and Malaysia External Trade Development Corp. (MATRADE) – Malaysia Kitchen for the World 2011
Facebook Campaign – RF|Binder and Talenti Gelato e Sorbetto – Share the Love
Influencer Communications – RF|Binder and Band-Aid Brand – Band-Aid Brand Rescues Fashion Emergencies
Satellite Media Tour – RF|Binder and McGraw-Hill Education – Tablets and Devices: An Educational Frontier
Twitter Campaign – RF|Binder and Scharffen Berger Chocolate Maker – Scharffen Berger Daily Retweet Contest
The winners and honorable mentions of the coveted Platinum PR Awards will be celebrated at a luncheon on September 14, 2012, at the Grand Hyatt in New York City.