Tumblr fashion director Rich Tong is leaving the company, Tumblr has confirmed. Ahead of New York Fashion Week this fall, Tong came under public fire from individuals from several well-established fashion brands and their agencies. Their complaints? That Tumblr played favorites, building out custom products free of charge for some brands, and declining to return…
In several “Meet the Media” sessions, we heard different views from reporters about how they use Twitter in their reporting and news consumption. Some use Twitter as a news aggregator, some to keep tabs on competitors and a few use the site for story ideas or pitching. The Pew Center’s Project for Excellence in Journalism…
Jim Romenesko, the Poynter Institute’s popular writer and media observer, found his planned semi-retirement accelerated late last week after a public scolding by an editor. Editor Julie Moos, and a colleague from the Columbia Journalism Review, spotted what they allege is lazy attribution by Romenesko. In summary, the pair found repeated instances where Romenesko included…
Prohibitively high costs have historically kept TV out of the media mixes of all but the most securely backed fashion brands. But the web has given brands an opportunity to cheaply host and distribute video content for the first time, and many are now developing video content to bolster their online and offline retail businesses.…
RF|Binder Chief Digital Officer Nada Arnot spoke before PR News’ Twitter Conference attendees as a panelist for the session on “How to Get More (and the Right) Followers.” The session provided tactics on building a following of key stakeholders, including customers, media professionals and brand advocates, leveraging those relationships to messages noticed in the constantly…
(Reuters) – The New York Times Co has sued AOL Inc to force its Huffington Post online news website to rename a parenting blog with a similar name to its own. In a lawsuit filed late Friday in the U.S. District Court in Manhattan, the Times said Huffington Post’s “Parentlode” blog had caused reader confusion…
Crisis communication is becoming an integral part of public relations. As some point, every company is going to have to quickly switch gears from proactive to reactive, and how the company’s reputation survives often comes down to how it responds. Remember the classic episode of the television show “WKRP in Cincinnati” when the station held…
Being a PR rep for ESPN is no easy job these days. You have the blog Deadspin doing everything in its power to defame your on-air personalities and your executives, while sportswriters across the country are questioning your organization’s journalistic integrity. Now, the PR department is being blamed for spilling the beans on Major League Baseball’s Gold Glove…
Breath Brake App launched by Chamberlain Healthcare PR to raise awareness of Kids Kicking Cancer and to to increase share-ability of information across multiple channels while raising KKC’s profile. Read more here
Last week, an article in the Wall Street Journal announced YouTube’s newest feature: video channels. In an effort to “upend the way entertainment is created”, YouTube has developed a variety of new partnerships with media companies and popular personalities that will take part in producing new videos on the site. The goal for this endeavor…